Product: Meditation App.
Proposition: Meditation can be done anytime.
Client: Scoot Airline.
Product: Low Cost Flights.
Proposition: See the world on your budget.
Client: Australian Made.
Product: Australian Made Products.
Proposition: Buy Australian to support Australian.
Product: Hue Lighting.
Proposition: Lighting controlled by your imagination.
Product: Electrolux Vacuum.
Proposition: The quietest vacuum cleaner.
Media: 30 second radio.
You hear about the symptoms. The confusion, forgetting things. It takes over your life. It took over my dad. I came home one day and he was vacuuming in silence. Trying to hoover the house with a vacuum that wasn't even on. Just awful.
Her Dad (grandfatherly voice):
It's a bloody Electrolux!
It's just so sad.
The Electrolux Ultra Silencer vacuum is the quietest vacuum, not a cry for help.